Turn your leads into deals –
without losing them.

Every contact from your business network lands in a ready-made pipeline with one click – with contact details and a fixed next step. No setup, no forgotten leads.

See how it works

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MK
Markus Klein
CTO · Nordwind GmbH
+ inDeal
1 click in the lead plugin
PipelineWon: 7

New

Meeting

Offer

Won

Built on the sales process over 100 B2B companies use to turn network leads into customers.

The lead was warm. Then a week got in the way.

Most deals are lost to forgotten follow-ups. A spreadsheet or a classic CRM won’t catch that.

80 %of closed deals need five or more follow-ups.Marketing Donut
44 %of salespeople give up after the first follow-up.Scripted / RAIN Group
1 in 4companies never respond to an inbound enquiry at all.Conversica, Sales Effectiveness Report 2023
1

The spreadsheet gets out of hand

A spreadsheet works at first. After 50 leads nobody knows who was contacted when, what the status is, or what happens next.

Around 30% of small companies still track customers in spreadsheets
2

Traditional CRMs are too complex

Weeks of setup, configuring pipelines, creating fields, per-seat licences. In the end nobody really uses it.

43% of CRM rollouts fail on team adoption
3

Deals slip through

Without a system there is no required follow-up. The lead was warm, then a week got in the way – and it was gone.

Reps spend just 28% of their week actually selling

Sources: Cirrus Insight – Follow-Up Statistics · Conversica Sales Effectiveness Report 2023 · SCORE / Salesforce Adoption Report · Salesforce State of Sales 2025 / Forrester Activity Study

inDeal arrives ready. You just start.

The sales process is preconfigured, lead data arrives automatically, and no deal exists without a next step. Nothing to set up – just work.

Start free

No credit card. No onboarding call. No setup.

  1. 1
    Capture a lead in your networkOne click in the lead plugin. The contact lands in your pipeline – never lost again.
  2. 2
    Data gets enrichedEmail, phone, company, job title: filled in automatically, no research.
  3. 3
    Move it through the ready processClear stages, every deal has a next step with a date. Overdue becomes visible.
  4. 4
    Emails, follow-ups, closeOutlook connected, conversion tracked. You see what works.
+78 %higher conversion for teams with a standardised follow-up processMartal Group, Sales Follow-Up Statistics 2026
+70 %more closes from just a few extra contact attemptsCirrus Insight / Profit Outreach
12 hsaved per rep per week when capture and follow-ups run automaticallySalesso, Sales Productivity Statistics

What this looks like in practice

From the first click to the numbers – four steps your sales team takes every day.

1

In the CRM in 5 seconds instead of 5 minutes.

Open a profile, open the panel – name and profile URL are already filled in. Stage, follow-up and next step come pre-set. Job title, company and contact details are added automatically on capture.

2

Every lead has a next step. Always.

Stage, follow-up date and next step are mandatory, with the deal value alongside. Call, message, email and meeting land in the history automatically – Outlook is connected, so your cold emails flow in too.

3

Know on Monday morning who to call.

Overdue, due today, new leads – sorted by urgency, plus the last four weeks of trends. No deal sits idle because nobody saw it.

4

See where your process loses money.

Lead to meeting, meeting to offer, offer to close. Every stage as a rate with a month-on-month comparison – you see instantly where the process stalls.

Lars Krüger, founder of inDeal
“With this data and this sales process I scaled two companies to seven figures. If you want to build a professional sales operation, I can only recommend doing it the same way.”
Lars Krüger · Founder of inDeal

Everything a sales team needs. Nothing that slows it down.

Ready-made sales process

Proven stages from first contact to close. Usable straight away, adjustable if you want.

Lead plugin for Chrome

Open a profile, click, done. The lead is in your CRM with all its data – no copy & paste.

Required next step on every deal

No deal without a next step and a date. Overdue follow-ups show up first.

Outlook & email built in

Email history on the deal, replies straight into the pipeline. Your cold emails land here too.

Track conversions

Which channel produces closes? Where do deals stall? You see it immediately.

Unlimited users, free

Your whole team works in it. No per-seat licence – you only pay credits for data enrichment.

Your CRM talks to your AI.

inDeal has its own MCP server. Connect Claude, ChatGPT, Cursor or n8n – and just ask your CRM: “Which deals have no next step this week?”

  • Query and create leads, deals and activities with AI
  • Have follow-up emails written straight from deal context
  • Reports on request – no dashboard clicking
Start free

The difference at a glance

Google Sheet

  • No next step, no follow-up system
  • Unmanageable past 50 leads
  • Research every contact by hand
  • No email integration

Traditional CRM

  • Weeks of setup and configuration
  • Per-seat licences
  • Bloated with features nobody uses
  • Leads still get entered by hand

inDeal

  • Sales process preconfigured
  • Required next step on every deal
  • Leads from your network in one click, auto-enriched
  • Unlimited users, 2-minute start

€0 per user. Start free today.

  • Account, pipeline, lead plugin, email integration: €0
  • Unlimited team members
  • Starting credits included – to try it out
Start free

Just an email address. Set up in 2 minutes.

€0

per user, forever

Frequently asked questions

Is the account really free?

Yes. Account, pipeline, plugin and email integration cost nothing – for any number of users. You only need credits when inDeal enriches contact data for you.

How long does setup take?

Two minutes. Enter your email, confirm, install the plugin. The sales process is already set up.

Can I import my existing leads?

Yes, by CSV from your spreadsheet or Excel. After that every lead gets a next step.

What is a credit?

One credit equals one data enrichment, e.g. the email address or phone number for a contact. Capturing and managing leads costs no credits.

Where is my data stored?

On servers in the EU (Frankfurt). Tenant separation at database level, GDPR-compliant, DPA included.

Your next warm lead arrives this week. Where will it land?

Your pipeline runs in 2 minutes – with starting credits for your first leads.

Start free

Just an email address. No credit card. Unlimited users.